Copywriting Secrets Review - Use Power of Words to Get More Sales

“Sales copywriting is anything intended to persuade the right reader, viewer, or listener to take specific action.” - Jim Edwards

Copywriting Secrets is a book published recently by Jim Edwards, one of the best copywriting professionals. In this review, we’ll show you what’s inside the Copywriting Secrets book and how your business can benefit from the secrets of writing a sales copy.

Copywriting is one of the most significant skills you can learn and apply. A good copy allows you to get more clicks, sales, and profits no matter what you sell or who you sell to.

Copywriting is a great amplifier. It has a more significant impact on how much money you make with your business than anything else. That’s why it’s so crucial to learn at least the basics, which the Copywriting Secrets book will help you with.

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What Is The Copywriting Secrets Book About?

As Jim Edwards himself describes his book, it’s a shortcut to making more money than you’re making right now in your existing business.

Why?

Because the Copywriting Secrets book shows how everyone can use the power of words to get more clicks, make more sales, and get more subscribers. If you’ve ever been frustrated by a lack of sales, clicks, or subscribers… This is the book you’ve been looking for!

Jim Edward breaks down 31 secrets to a successful copy based on his experience with years of study and research. Therefore, everything you’ll learn from the book is not just theory or fluff. It’s the knowledge based on trial and error and testing.

The secrets Jim Edwards shares in the book are meant to help you target perfect customers, motivate people to buy, increase sales, get more subscribers, and much more.

Before we go to the detailed Copywriting Secrets book review, let us say a few words about Jim Edwards. If you’re a member of a ClickFunnels community, you might have heard of Jim because of his mutual work with Russell Brunson on the Funnel Scripts software.

Jim Edwards made a goal of his life to become good at writing sales copy. With a lot of study, hard work, and experimentation online over the last 22 years, he has gotten really good at sales copy!

He created multiple million-dollar sales letters, engaging ads and emails, and built up subscriber lists totaling hundreds of thousands of subscribers. Jim figured out how to sell anything from software to books in multiple industries.

And now he’s sharing this knowledge with other people.

Copywriting Secrets Content Review

The book starts with the foreword of Russell Brunson, CEO and Co-Founder of Clickfunnels. Russell shares how learning copywriting boosted his businesses and why this skill is so important. That was a skill Russell didn’t want to acquire until he realized that it’d let him achieve greater success. Currently, Russell Brunson himself is the author of bestselling books – DotCom Secrets and Expert Secrets.

The book's main content starts with the backstory of Jim Edwards and his journey of mastering sales copy.

In a few first secrets, the author explains the psychology behind buying and why you should learn copywriting and not outsource it.

Each of the 31 secrets in the book is devoted to a particular topic and can be implemented right on the spot. Below are examples of what you’ll learn during reading.

• How switching around those tiny little words like “I, me, my, we, you, us, and they” can skyrocket your sales.
• ​2 steps to instantly “hack” the entire copywriting process and get good at creating profitable sales copy.
• ​The single most important element in any sales copy and why you should give a thought to your headlines.
• ​How to write catchy headlines and examples you can use immediately.
• ​How to always serve a perfect message to your audience.
• ​The secrets of creating a perfect customer avatar.
• ​The right way to define your niche.
• ​How to define the secret code to your customers’ “buying brain”.
• ​8 specific places you can go online to discover the exact triggers that motivate your potential customers to spend their money.
• ​8 specific things you can tie your product, service, software, or coaching to that make people switch into “auto-pilot buyer” mode.
• ​The secret sauce to a sales copy, which makes it convert… and MUCH more!

Jim Edwards also shares his recommended copywriting resources and reading list to level up your skills and knowledge.

One of the most significant advantages of the Copywriting Secrets book is that all the chapters are independent. You don’t need to finish the whole book to start implementing what you’ve learned. Even if you read one chapter, you will be able to apply the knowledge instantly.

Moreover, the secrets that Jim Edwards shares in the book work not only for sales letters on your website or funnel. You can use these copywriting tips for your social media posts, live videos, webinars, presentations, and so on.

Copywriting Secrets Pricing

We think that the book is of immense value. Nevertheless, you can get your copy of the Copywriting Secrets book for FREE! All you need to do is cover the printing and postage costs ($7.95 US or $14.95 international).

Moreover, you have an incredible money-back guarantee for this book. If you don’t like the book, you can get your shipping fee back and keep the book anyway.

As Jim Edwards is using a funnel to market his book, you’ll see some amazing offers from him as upsells.

First of all, if you prefer audiobooks to printed ones, you can get a Copywriting Secrets audiobook for just $27.

Next, you’ll be able to get a Sales Story Secrets. It’s a masterclass with additional materials and software wizards that will teach you how to create compelling stories for your sales copy. While the value of this training is $2,982, Jim Edwards offers it for just $97 for those who ordered a Copywriting Secrets book.

And the last offer you’ll get in this funnel is unlimited access to the Funnel Scripts software. As mentioned above it’s a software that Jim Edwards created together with Russell Brunson. With just a push of a button, it creates all your money-making sales messages, webinars, ads, and more.

Funnel Scripts takes all the power of Copywriting Secrets' strategies, techniques, and insider formulas and literally creates ALL your sales copy in just minutes!

If you want to learn more about Funnel Scripts, you can watch a webinar from Russell Brunson and Jim Edwards showing the whole power of the software.

It’s worth mentioning that if you decide to get the Funnel Scripts through this funnel, you’ll be able to save $100. Jim Edwards offers it for $697, which is $100 less than the regular price.

Final Thoughts

Copywriting Secrets is the #1 book for everyone who wants to master the art of writing a converting sales copy.

The 31 secrets explained by Jim Edwards teach you experience-based copywriting, which means you can start applying and getting results already today.

You’ll benefit from this book even if you’ve tried to write emails, ads, and sales letters for your business before and failed. The knowledge you’ll get from this book will fix it and let you get more clicks, sales, and profit.

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